Letter from birminghan jail Essay Example | Topics and Well Written Essays - 750 words

Letter from birminghan jail - Essay Example King uses logos for explanation or rational presentation of the case directed toward the intellect of the auditor. During this period of time, the main driven forces of equal rights movement included new perception of the world and self, new interpretation of freedom and humans rights. The historical evens changed political viewpoints on the notions of freedom and diversity of blacks and minorities. King states: "In any nonviolent campaign there are four basic steps: collection of the facts to determine whether injustices exist; negotiation; self-purification; and direct action" (King 221). Using dramatic descriptions, King vividly portrays that racial relations and racism causes labor division and class struggle. This universal process contains for America a special problem: the proletariat is largely black, and its demand for inclusion thus threatens the political control of a white minority. Using vivid examples, King states: "It is even more unfortunate that the city's white powe r structure left the Negro community with no alternative" (King 221). It is not surprising, therefore, if leading Black intellectuals attack the notion of racial democracy and seek to provide a new narrative which offers a central place to those of African descent. The enslaved African became a 'citizen' as stated under the law, but he also became a 'nigger', cornered from all sides. Through vivid examples, King appeals to the audience stating that this was made apparent in the ways in which ethnic identities were subsumed, and still are, within and between economic identities, a political-economic class identity with the ethnic referent made invisible (Lischer 23). Ethoc (ethical appeal) is founded on the moral character of the speaker as presented in Letter. The first and most important part of ethical appeal is the moral character of the speaker which persuades when his Letter is delivered in a manner rendering him worthy of belief. This confidence is established in and by the speech itself and not through previous notion the audience may have of the speaker. To win trust, confidence, and conviction, the speaker exhibit intelligence, good sense, virtue and goodwill. " Just as Socrates felt that it was necessary to create a tension in the mind so that individuals could rise from the bondage of myths and half-truths to the unfettered realm of creative analysis and objective appraisal"(King 224). King demonstrates his the way he exercises his moral choice. For King, this part is very important because it helps the speaker to establish his ethical values as sensible, virtuous, and trustworthy. Also, King gives special attention to the character of his audience to which he suits his Letter. Kings appeals to the audience stating: "We should never forget that everything Adolf Hitler did in Germany was "legal" and everything the Hungarian freedom fighters did in Hungary was "illegal" (King 228). As it is essential to impress the audience favorably with his own character, so it is important for him to adapt his tone and sentiments to the audience (Overton 34). Emotional appeal is produced when King places his listeners in a particular state of mind and makes them feel emotion. It induces belief in an audience and appeals to their inner feelings. On the other hand, rights are

Family Business Research Paper Example | Topics and Well Written Essays - 11000 words

Family Business - Research Paper Example This condition, in turn, has transformed contemporary organisations. Organisations pursue competencies that make firms globally competitive. Companies’ pursuit of competencies is no longer just limited to financial and physical capital, but it also includes human capital. This move is necessary to create added value to their services or products, attract new customers, and retain loyal clients (Nordhaug, 1993; Westhead & Matlay, 2006). However, despite the fast phase changes in the modern period, the significant and integral role of the family in the economic activities of the society remains undeterred (Aldrich & Cliff, 2003). Of the several facets manifesting the integral role of the family in the society, the influence of family on business, in terms of firm creation and management, is no longer limited to small businesses, but it also consists of large corporations with families holding majority shares (Steier, Chrisman & Chua, 2004). This scenario is observed not only in the United States and in Europe, but it is also an event that has become perceptible in China, Japan and other Asian countries (Steier et al., 2004). As such, it can be claimed that there is a pervasive participation of families in the establishment and management of economic institutions that redefines the role of families in economic organisations and activities as well as in organisational life (Aldrich & Cliff, 2003; Morck & Nakamura, 2003; Steier et al., 2004). In this context, family owned business (FOB), just like non-family owned business, requires effective governance for the firm to achieve continued growth and success. Implementation of policies, strategies and management by family founders/owners are geared towards attaining efficient and effective governance that will sustain and maintain the family corporation (Angus, 2005). Effective FOB governance is essential not only in handling organisational issues and in wealth management of the FOB, but it is also necessary in handling conflicts arising from family relations involve in the business (Moore& Juenemann, 2008). In this condition, understanding governance in family owned business becomes one of the essential factors in determining FOB’s sustainability, growth and success in the era of globalisation. Background of the Study Family owned businesses play a crucial role in economic activities across the globe (Steier et al, 2004). Families creating and managing their own businesses have become pervasive and it is clearly manifest in many developing countries (Ramachandra & Merisetty, 2009). However, as economic institutions, FOBs require effective governance that will ensure not only their continued existence in the market, but can also guarantee the firm’